When it comes to customizing your UTV, choosing the right wrap finish can make or break your build. Sure, the design matters — but how it shines, glows, or absorbs light on the trail? That’s all about the vinyl finish.
In this guide, we’ll break down the three most popular UTV wrap finishes: Gloss, Matte, and Chrome, so you can choose the one that fits your riding style, machine, and personality best.
What Is a Wrap Finish?
A wrap finish is a transparent laminate that’s applied over your printed wrap design. Think of it like a clear topcoat — it protects the graphics while giving the wrap its final texture and reflectivity.
At Deviant Ink, every UTV wrap is printed in ultra-high resolution and then coated with your selected finish:
- Gloss
- Matte
- Chrome
- Holographic
Let’s break them down.
Gloss Finish: Clean, Bold, and Eye-Catching
Gloss is the most popular finish — and for good reason. It offers a clean, vibrant look that mimics fresh automotive paint.
Pros of Gloss:
- Makes colors pop and look deeper
- Easier to clean — mud, dust, and sand wipe off fast
- Reflects light for a high-end appearance
- Works great with complex or multi-color designs
Things to Consider:
- Gloss can show scratches or swirls more than matte
- Can create glare in direct sunlight (especially in the dunes)
Best for: Trail riders, desert runners, anyone who wants a bold, high-shine machine
Matte Finish: Stealthy, Rugged, and Modern
Matte is for the riders who like to fly under the radar — but still want to look clean AF. It absorbs light, tones down color intensity, and gives your wrap a powder-coated, tactical vibe.
Pros of Matte:
- Hides scuffs, trail rash, and dust really well
- Zero glare — perfect for forest, overcast, or snowy conditions
- Gives your machine a stealthy, muted style
Things to Consider:
- Doesn’t reflect light — colors appear more muted
- Slightly harder to clean than gloss due to the texture
Best for: Backwoods riders, mountain rippers, hunting builds, stealth-themed wraps
Chrome Finish: Loud, Flashy, and Reflective
Chrome is the wild child of the wrap finish family. It adds a reflective, mirror-like shine that can make even simple designs look next-level. At Deviant Ink, our chrome finish is not a full mirror chrome — it’s a clear, metallic-infused laminate that enhances brightness and reflection.
Pros of Chrome:
- Most light-reflective finish available
- Insane glow under sunlight or night lighting
- Looks killer with gradients, neon tones, and race designs
Things to Consider:
- Shows dust, fingerprints, and scratches more easily
- Not ideal for ultra-dirty or rugged conditions
- Slightly more expensive upgrade
Best for: Show builds, sand cars, dune riders, influencers, race teams, or anyone who wants to turn heads
Holographic Finish: Wild Shimmer, Full Spectrum Flex
The Holographic finish is a full-send, high-impact look that changes color depending on how light hits it. It throws off iridescent rainbow-like shifts — purples, blues, greens, and golds — all from one design. Think oil slick meets trail tech.
Unlike printed color-shifting wraps, this finish layer transforms any existing design into a dynamic, eye-catching masterpiece.
Pros of Holographic:
- Color-shifting glow that moves with the sun
- Adds depth to minimal designs and chaos to complex ones
- Killer effect at events, night rides, and on social media
- One-of-a-kind vibe — no two angles look the same
Things to Consider:
- It’s loud — this isn’t for low-key builds
- Slightly more expensive than standard finishes
- Dust and scratches can dull the shimmer if not cleaned regularly
Best for: Show machines, dune riders, off-road influencers, night rides, or anyone who lives by the phrase “go big or go home.”
Side-by-Side UTV Wrap Vinyl Finish Comparison
| Finish | Reflectivity | Durability | Cleanability | Uniqueness | Best Use |
|---|---|---|---|---|---|
| Gloss | High | High | Very Easy | Standard | All-purpose / clean builds |
| Matte | Low | High | Easy | Tactical | Stealth builds, tree riders, hunters |
| Chrome | Very High | Medium | Moderate | Flashy | Show machines, sand cars, race rigs |
| Holographic | Extreme | Medium | Moderate | Insane | Dune builds, night rides, show-stoppers |
Still Not Sure? Try Our Finish Comparison Tool
Head to DeviantInk.com and explore our Finish Comparison Guide. See how each finish looks on real UTV wraps — in daylight, shadows, and full sun.
You can also launch the Wrap Builder and preview any design in all four finishes before you buy.
Final Thoughts
- Gloss: Clean, rich, bold
- Matte: Stealth, modern, tough
- Chrome: Flashy, race-inspired, attention-grabbing
- Holographic: Wild, rainbow-shifting, unforgettable
Your finish sets the tone — from factory fresh to full freak mode.
Customize your UTV wrap now at DeviantInk.com and choose the finish that fits your style.
